The Alliance Launches Redesigned Member Website
(Orig Post Date 5/12/2009) May 11, 2009 - The American Agents Alliance, a national insurance association for independent insurance agents, has launched a completely redesigned and interactive website this week. The site, is designed to enable independent insurance agent members to more conveniently access the benefits of membership in the Alliance and it completes the association's re-branding efforts.
"Over the past year, we have listened closely to our members and we have dramatically enhanced the value we provide to our independent insurance agent members and company sponsors. The new website reflects the input we received from our independent insurance agent members and sponsors, and allows the expanding benefits of membership in the Alliance to be accessed online," said Michael D'Arelli, the association's executive director.
"Now broker-agents can conveniently access our members-only E&O, register for our preferred personal and commercial lines workshops, local meetings and special events, access discounted products and services, view the association's legislative bill tracking, and obtain answers to questions from industry experts through our interactive forum," said D'Arelli.
The association has grown since its humble beginning in 1962, with a marked increase in membership occurring in the last year. In this difficult economy, producers are really responding to the live workshops provided by the Alliance, where producers are trained to write preferred personal and commercial lines, retain more business, round-out accounts, and ultimately transition to their own direct carrier appointments.
"Serving the needs of our independent insurance agent members is paramount to our success," added D'Arelli. "Unlike other insurance agent associations, the Alliance is run by producers, for producers.
As a licensed broker-agent, I am uniquely aware of the needs of our members on Main Street. We are continually striving to improve our core constellation of member benefits and deploying a new member-friendly website was the natural next step."
About the American Agents Alliance: Founded in 1962, the American Agents Alliance is a member-driven association of insurance professionals and their business and industry partners. Headquartered in Sacramento, California, the Alliance provides its members with aggressive advocacy, education, and a variety of business and professional development tools.