As an agency owner, it is important that you are always reaching out to your clients and helping them when need be. One very important way to help your clients is to help by saving them money. In recent years, saving money has been crucial. If you can prove to a client that YOU will save them money, they are surely going to be on board.
This week, I would like to share a few points with all the other local agencies out there. These are the savings you should be sharing with YOUR clients. If you mention all the possible discounts available, clients are sure to feel you’re looking out for their best interests. Here are a few to start off with:
Home:
Multi-policy discounts
Claims-free discount
Protective device discounts (fire alarms, smoke detectors, etc.)
Disaster-resistant discount (storm shutters, reinforced roof, etc.)
Retired discount
Personal status discount
Auto:
Good student discounts
Mature driver discounts
Clean driving record discount
Multi-policy discounts
Health & Life:
Good health discount
Non-smoker discount
Multi-policy discounts
Business:
Multi-policy discounts
Low-risk discounts
Workers compensation discounts (risk assessments, training, audits, etc.)
Helping your clients save money may improve both business and sales in the long run. It is your duty to be ON the client’s side – not against them! Unlike larger insurance companies, local independent agencies can add a personal touch to policies. By encouraging and showing our clients how to save, they will trust you to take care of them and their coverage needs, for a great price.
About the Author: Gillman Insurance was established in 1993 with the idea that insurance doesn't have to be a frustrating, complicated and expensive process for the consumer. The agency is located in Alpharetta, Georgia.
